Clare Short is an independent Enterprise and Commercial Consultant with over 15 years’ experience driving income generation, strategic growth, and operational excellence across the cultural and tourism sectors.
Formerly Head of Enterprise at the Royal Botanic Garden Edinburgh, she led the transformation of the Botanics Trading Company across retail, catering, visitor engagement, venue hire, events, licensing, and sponsorship.
Clare is quality‑service trained by VisitScotland, experienced in mystery shopping and green tourism, and holds a BSc in Eco‑Tourism. She works with organisations including Serpentine Galleries London and Birmingham Botanical Gardens to strengthen commercial performance and long‑term resilience. With a decade in professional Rugby Union, she brings deep expertise in sponsorship, partnerships, proactive sales, and operational delivery.
Clare welcomes opportunities to collaborate.