insight6 is a customer experience specialist dedicated to helping Northumberland's tourism and hospitality businesses thrive. We provide clear, actionable insights by combining structured mystery shopping, real-time customer feedback, and team development.

Our approach evaluates the entire customer journey, identifying areas where small improvements can significantly impact reputation and revenue. We translate data into commercially focused insights, enabling leaders to make confident, evidence-based decisions. By empowering teams and proactively addressing concerns, we help organisations strengthen service standards, leading to increased customer loyalty and repeat business—essential for a thriving visitor economy. Partner with your local CX Specialist, Mac Eddy, to explore how structured feedback can support your growth.

Services provided: Mystery Shopping, Instant Insights - real-time customer and team feedback, Customer Journey Mapping, Customer Surveys and focus groups, Training - sales and service, Mentoring and Coaching.